Best Practices and Guidelines for Ad Networks to Address Piracy and Counterfeiting

Citation
Ad Networks, Best Practices and Guidelines for Ad Networks to Address Piracy and Counterfeiting (July 15, 2013) (full-text).

Overview
Under these best practices, Ad Networks will maintain and post policies prohibiting websites that are principally dedicated to selling counterfeit goods or engaging in copyright piracy from participating in the Ad Network's advertising programs. These best practices are intended to reduce the financial incentives for pirate sites by cutting off their revenue supply while maintaining a healthy Internet and promoting innovation.