Big Data: The Next Frontier for Innovation, Competition, and Productivity

Citation
McKinsey Global Institute, Big Data: The Next Frontier for Innovation, Competition, and Productivity (2011) (full-text).

Overview
This report seeks to understand the state of digital data, how different domains can use large datasets to create value, the potential value across stakeholders, and the implications for the leaders of private sector companies and public sector organizations, as well as for policymakers.