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Definition[]

Streaming media refers to content, such as audio or video, that is sent to an end user using streaming technology.

Overview[]

The name refers to the delivery method of the medium rather than to the medium itself. The distinction is usually applied to media that are distributed over telecommunications networks, as most other delivery systems are either inherently streaming (e.g., radio, television) or inherently non-streaming (e.g., books, video cassettes, audio CDs).

There are four steps to streaming video, content creation (e.g., Warner Brothers films a television episode), content provision (e.g., Hulu licenses content and makes it available to its subscribers), content transmission (e.g., the viewer streams content over a Comcast broadband connection), and content presentation (an application running on a device displays the content).[1]

Streaming media represents the largest component of Internet traffic today.[2]

References[]

  1. Geotargeted Alerts and Warnings: Report of a Workshop on Current Knowledge and Research Gaps, at 30.
  2. Sandvine, Global Internet Phenomena Report, 1H 2012 (May 24, 2012) (full-text).


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